This year Britons will spend more money buying presents online than they will on the high street in the run-up to Christmas.

Brits will spend 55% of their Christmas shopping budget on presents bought online. A new survey by Nielsen/Netratings has found on average, people will spend £237 online as opposed to £197 on the high street.

With a record-breaking Christmas for e-tailers on the cards, convenience and avoiding the crowds were cited as some of the main reasons for buying presents online.

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